This volume offers new perspectives on the politics of memory in Latin America. It discusses issues of authenticity and commodification, as well as the “never again” imperative implicit in memory goods and memorial sites. The memory market, described in terms of goods, sites, producers, marketers, consumers, and patrons, presents a paradoxical situation. On the one hand, commodifying memory potentially cheapens it. On the other hand, too little public exposure may limit awareness of past human-rights atrocities; such awareness may help to prevent their recurring.